Blog

Our Readings, thoughts and other things we like to share

Autor: Raquel Amaral
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Data: 03-01-2018

Luxury clothing retailer achieves an increases in online sales of 144%

We were challenged by a new costumer, an online retailer of clothing, footwear and accessories for men, to deliver an increase in international sales while maintaining the same budget that had been invested in digital marketing using in-house resources.   We analyzed the Clothing and Accessories business, on...

Autor: Raquel Amaral
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Data: 02-01-2018

How to treble the number of orders!

Our Client, currently the market leader in domain registration services, website hosting and server housing, bet on Endeavor to revive a digital marketing strategy that had failed to bear fruit.   In the first month of collaboration with Endeavor, the costumer saw a 268% increase in orders directly attribute...

Autor: Raquel Amaral
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Data: 15-12-2017

Endeavor’s accumulated experience in the luxury real estate segment

Our Client is one of the largest and most prestigious international real estate firms specializes in luxury real estate. Endeavor's job was to developed a segmented AdWord solution, focusing in the location and typologies of the properties. We achieved an impression quota which close to 100%  and topped rankings on th...

Autor: Raquel Amaral
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Data: 05-11-2017

From flyer distribution to the internet, from parish to the district

Our client, a specialist in thermal insulation solutions and manufacturing and assembly of windows, had no web presence and wanted to expand the territorial scope and increase sales.   Endeavor helped this client leverage their online presence, particularly in the development of a micro site and the developm...

Autor: António Pedro
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Data: 28-05-2017

New Research Shows How Digital Connects Shoppers to Local Stores

While some might say that the rise of digital has made the role of the local retail store obsolete, new research from Google conducted with Ipsos Media CT and Sterling Brands suggests that the relationship between digital and in-store shopping is far more nuanced and interconnected than that. In gaining an understandin...

Autor: António Pedro
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Data: 27-05-2017

It’s Time to Embrace New Measurement Priorities

Leading marketers are evolving their approach to measurement and prioritizing the long-term value of customers. Matt Lawson, director of performance ads marketing at Google, explains how three simple mindset shifts can help marketers drive sustainable growth. The beauty of digital has always been the ability ...

Autor: António Pedro
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Data: 27-05-2017

Three Secrets of Customer-Centric Search Marketers

Short-term thinking yields short-term results. Google’s Chief Search Evangelist Nicolas Darveau-Garneau has worked with hundreds of leading brands, helping them to rethink their audience targeting strategies and understand the long-term value of their customers. How much should you invest in marketing to sell a $2...

Autor: Raquel Amaral
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Data: 03-04-2016

Pilot School flies higher in search results

G Air Training Center offers aeronautical training such as Airline Pilot Courses, Flight Attendant Courses, Commercial Pilot Courses and Private Pilot Courses. In the market since 1979, G AIR Training Center has offices in Portugal, Italy and Spain.   With a diversified training offer, the company is focused...

Autor: Raquel Amaral
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Data: 03-01-2016

Bringing public Real Estate into the 21st Century

Endeavor was a partner of the Institute of Financial Management for the Social Security system in order to publicize tenders for the sale of real estate. We helped them we have evolve from the traditional means of publicizing theses contests - like newspaper ads - to a Digital Marketing solution based on Google AdWords...